Sample boards for Stone & Concrete Tile Companies

06Mar,2025

Sample boards for Stone & Concrete Tile Companies

BY : Russell Fairweather

Maximising Sales with Tile Sample Boards: A Must-Have for Stone and Concrete Tile Companies

For companies in the stone and concrete tile industry, creating an engaging and informative product display is essential. Whether in a showroom or as part of a sales presentation, tile sample boards offer a professional and practical way to showcase your products.

These boards help customers compare textures, finishes, and colours while providing the essential product details needed to make informed decisions.

Why Tile Sample Boards Matter

A well-designed tile display board enhances the way tiles are presented, making it easier for customers to see the quality and uniqueness of each option. Instead of relying on loose samples or brochures, these boards provide a structured, visually appealing layout that keeps everything organised. For stone and concrete tile companies, this is particularly important—customers need to see and feel the material in a format that makes selection easier.

Key benefits include:

Professional Presentation – Creates a clean, branded display that enhances your company’s image.
Portability – Sales teams can easily carry boards to client meetings or trade shows.
Durability – Made from solid foam PVC, these boards withstand daily showroom use without warping or damage.
Customisation – Add branding, product details, and even interactive elements like QR codes to drive engagement.

How to Design an Effective Tile Sample Board

A great sample board is more than just a place to stick tile samples—it should be an informative sales tool. Here’s what to consider when designing yours:

Maximise Space – Use every inch to display important product details, including sizes, finishes, and application types.
Clear Branding – Add your company logo, colour scheme, and fonts to reinforce brand recognition.
Detailed Product Information – Include specifications like material type, recommended installation methods, and maintenance instructions.
Innovative Features – Consider cut-out handles for easy transport, unique board shapes to stand out, or high-definition printing for added visual appeal.

What Information Should Your Board Display?

Your tile sample board should not only showcase the look and feel of your tiles but also provide key information that supports the sales process, including:

Tile dimensions and thickness
Material type (e.g. natural stone, concrete, porcelain)
Available finishes (e.g. polished, matte, textured)
Recommended applications (interior, exterior, high-traffic areas, etc.)
Technical specifications (slip resistance, water absorption, durability ratings)
Colour variations and complementary products

Including this data helps sales teams quickly answer customer queries and ensures that customers leave with a clear understanding of the product’s benefits.

Why Foam PVC is the Best Material for Sample Boards

When choosing a material for your tile display boards, foam PVC stands out for its durability and print quality. Benefits include:

Moisture Resistance – Ensures tiles remain securely in place without warping, even in humid environments.
Smooth Print Surface – Ideal for displaying logos, product descriptions, and high-resolution images.
Lightweight Yet Strong – Easy to carry while being robust enough for daily use.

Enhancing Showroom Displays and Sales Collateral

For stone and concrete tile companies, well-designed tile sample boards can significantly improve showroom displays, making it easier for customers to interact with your products. Sales teams can also use these boards as an essential part of their sales toolkit, providing a hands-on experience that brochures and digital images simply can’t replicate.

If your business is looking to enhance its sample displays, we specialise in custom tile sample boards tailored to your needs.

Contact us today to discuss how we can help create branded, high-quality display boards that set your stone, concrete and tile products apart.

Looking to showcase a different type of stone? Click the link for more information on our brick sample boards.

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